Blake Lively's Brand Reputational Crisis: Megyn Kelly Labels Her a "Serial Fraudster" Amid Legal Drama with Justin Baldoni

The legal disputes between Blake Lively and "It Ends With Us" co-star Justin Baldoni have not only captured public attention but also provoked strong opinions from media personalities, including Megyn Kelly. On a recent segment of "The Megyn Kelly Show," the host condemned Lively's actions throughout her very public legal battle, going as far as to claim that the actress has irrevocably damaged her brand and reputation.

The core of the conflict appears to center around accusations and counteraccusations between Lively and Baldoni, with Lively’s legal team aggressively seeking to unearth evidence to counter claims made by Baldoni's side. According to Kelly, the evidence that has thus far come to light—primarily text message exchanges—seems to undermine Lively’s allegations rather than support them. Kelly's sharp criticism labels Lively as a "serial fraudster," accusing her of deceit and manipulation in her professional dealings, particularly highlighting a discrepancy between her professed intentions and actual actions.

Furthermore, Lively's legal team has initiated a series of subpoenas targeting various entities, including a crisis PR firm and several wireless carriers. This step is part of a broader strategy to obtain what Lively's attorneys describe as "receipts" that will supposedly vindicate her by exposing the tactics used against her. These developments point to a protracted legal battle, with the trial anticipated to commence in March 2026.

The legal saga has been extensively covered by Baldoni and his legal representative through a dedicated website, TheLawsuitInfo.com, which documents the sequence of events and shares evidence like the text message screenshots. This move by Baldoni’s camp to maintain a public narrative adds another layer to the unfolding drama, ensuring public engagement and scrutiny.

Megyn Kelly's portrayal of Blake Lively as a deteriorating brand in Hollywood raises questions about the long-term impact of celebrity legal controversies on personal and professional reputations. Kelly's comparison of Lively to Amber Heard further sensationalizes the discourse, potentially influencing public perception.

As the legal proceedings drag on and more details emerge, the entertainment industry and its observers will keenly watch how Blake Lively navigates the complexities of her legal and public relations strategy. Will her efforts to clear her name restore her reputation, or has the damage been too profound? Only time will tell, but one thing is clear: the stakes are incredibly high, both for her career and personal life.