Image: AI generated for illustration purposes
In a striking outburst at the New York Times DealBook conference, Elon Musk, CEO of the social media platform X (formerly known as Twitter), vociferously condemned the advertisers withdrawing their support due to his interaction with an antisemitic post. Embedding his argument in a string of expletives, Musk placed the potential downfall of the platform squarely on the shoulders of these corporate entities.
The incident that sparked the exodus involved Musk’s endorsement of a post promoting antisemitic rhetoric, which drew flak not just from the advertisers but also from political circles, including the White House and Tesla investors. Major companies including Walt Disney Co. and Apple Inc. promptly distanced themselves from X, marking a notable shift in the platform's advertising landscape.
In his unapologetically blunt talk, Musk took specific aim at Robert Iger, CEO of Disney, and refused to dance to the tune of what he viewed as monetary blackmail, alluding that if X fails, it will not be his actions but the desertion by advertisers that caused it. Despite this, Musk has publicly apologized for his choice of words, an apology that came in the wake of a visit to Israel following a recent Hamas attack - a visit he claimed was not a response to the backlash but pre-planned.
During the conference, Musk also used the opportunity to highlight his contributions through Tesla and SpaceX while challenging the public to judge him by his deeds rather than his words. His comments touched upon various subjects, including the influence he wields across numerous key industries and how this impacts his political clout. Musk’s relationship with the current U.S. administration, he asserted, stands in sharp contrast to the one he maintained with former President Barack Obama, boldly stating that he is unlikely to support President Joe Biden in the upcoming election.
Further solidifying his dissenting stance, Musk shared his views on the recent surge in union activities within the automobile industry. While he accepts the possibility of Tesla plants unionizing as a reflection of his company's failure to provide satisfactory working conditions, he openly disagrees with the concept of unions.
The conversation also ventured into the territory of Artificial Intelligence (AI) and the happenings at Open AI, the organization behind ChatGPT, co-founded by Musk. He hinted at possible dangers associated with AI, thereby legitimizing the public’s right to know why Sam Altman, the CEO, was temporarily ousted. Presumably in response to these developments and his dissatisfaction with other tech arenas, Musk announced the creation of a new social media network by the name of xAI, which would make use of X’s existing data.
Elon Musk’s DealBook conference appearance has undeniably stirred the pot, raising questions about the future of X and the power dynamics within the tech and automotive industries, as well as his personal political persuasions. His bold statements and planned ventures may set the stage for continued debate and analysis in the days to come.