Image: AI generated for illustration purposes
In an unexpected twist to South Africa's telecommunications narrative, Elon Musk's SpaceX-operated satellite broadband service, Starlink, is now serving more users than traditional ADSL connections, despite absence of official local launch. Data from importers, including StarSat Africa and IcasaSePush, indicates a significant shift towards satellite internet, with an abundance of over 12,000 units imported for South African users, as of mid-November 2023. This leapfrogging comes at a time when state-owned Telkom reported its ADSL user base plunging by an astonishing 84%, leaving the legacy service counting just 12,211 subscribers.
This growth of Starlink, which relies on a roaming subscription accessible through imported equipment, has shone a light on the service's allure amidst South Africa's unique connectivity landscape. Renowned for prioritizing underserved rural regions, Starlink has nonetheless found a robust market in urban areas too. Skeptics previously doubting its local viability have been proven wrong, as backers of the service emphasize the satisfied customer base.
One major catalyst for the upsurge was StarSat Africa inheriting a sizeable customer base from IT Lec, following the latter's confrontation with regulatory authorities. IT Lec, having maneuvered Starlink’s early adopters, faced a demand from Integrated Communications Authority of South Africa (ICASA) to cease its operations involving the service, exposing the complexity of South Africa's regulatory environment.
SpaceX faces the hurdle of aligning with local telecoms laws requiring an electronic communications services (ECS) licence and a 30% previously disadvantaged group equity holding or an equivalent partnership. This has prompted ingenuity with IcasaSePush, for instance, boldly circumventing possible regulatory backlashes by operating externally and humorously adapting its branding amidst copyright clingers.
The Telecommunications showdown continues as ICASA and local ISPs navigate the changing currents that SpaceX's frontier satellite technology brings. Consumers, meanwhile, signal a clear preference as they gravitate towards the new generation of connectivity with enthusiasm, undeterred by the intricacies of policy and borders.