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YouTube, the prominent video sharing platform, is said to be in the developmental phase of an artificial intelligence tool allowing creators to record audio in the voices of famous musicians. This news has emerged from sources who are privy to the matter and wish to remain unidentified.
The aspiring tool is looking forward to securing the rights to various songs from music companies. These songs will then be used as training data to ensure the tool functions optimally. Although intriguing, the deal has yet to be signed by any of the heavyweight record labels. The discussion, however, is still ongoing.
YouTube's historical relationship with the music industry has been contentious at various intervals but has seen an uptick in recent years due to increased royalty payments by the video sharing giant. The company is treading this territory with technologically advanced tools and a more supportive stance towards the industry.
This new venture stems from YouTube's parent company, Alphabet Inc. The tech powerhouse has been at the forefront of artificial intelligence research and development, competing against players like Microsoft Corp. Besides encouraging advancements in tech ecosystem, Alphabet's investment in AI has been a clear impetus for YouTube's striving towards exploits in Artificial Intelligence.
Despite having a rollercoaster ride with technology over the years due to the rise of piracy, user-generated content, and paid streaming services like Spotify, the music industry is showing cautious optimism. Several artists have even recognized the possibilities these new tech models present for creative expression. However, the unease regarding copyrights remains a sticking point. The industry is looking more closely at AI technology ever since a Drake-like song, not voiced by Drake himself, went viral.
As the legal complexities of these emergent technologies continue to unfold, YouTube is maintainig its stance of working closely with the music industry to navigate this brave new world. Power names like Warner Music Group Corp have shown their interest in collaborating with YouTube on this futuristic project.